Erin Park


Erin is a New York based graphic Designer specializing in branding, typography, and motion graphics. Currently studying BFA Design at School of Visual Arts.









Branding
  1. New York Film Festival
  2. The Governors Ball
  3. Familihear
  4. Dr. Clark (WIP)


Motion
  1. Self Portrait
  2. Korean Food Gimbap


Editorial
  1. Twenty Love Poems


About

Archive


The Governors Ball

Branding

This project reimagines the identity of the Governors Ball Music Festival by reconnecting it to its geographic origin on Governors Island. Built from the island’s distinctive curving landforms and iconic Hills, the visual system treats the festival as both a living map and a musical score: pathways become staff lines, curves become rhythm, and the brand feels like sound moving through space. 
The overall identity is clean and detailed, leaning more toward an architectural aesthetic than a psychedelic one while maintaining a playful energy through rounded, bouncy linework. For the motion language, I developed animations that depict sound bouncing through circular forms, using tiny circles as a motif to express rhythm, resonance, and movement. In the logo motion, I wanted to convey the vibration of music.















©2026 ErinPark.